5 Tips for Choosing a Good Font for Sticker Design and Printing

Picking a good font is a super important part of your sticker design process. The wrong font can make your stickers look unprofessional, and the right one can make it stand out amazingly!

Here are five simple tips for choosing a font that works well for sticker printing, as well as a few good links to getting them for free!

1. Choose a font that is easy to read

The most important rule is readability. If your sticker includes a business name, product label, website, phone number or message, people need to be able to read it quickly.

Avoid fonts that are too thin, too decorative, or overly compressed. These can look good on screen, but become difficult to read once printed, especially on smaller stickers.

2. Match the font to your brand

Your font should suit the style of your business or design. A bold, clean font can work well for trades, outdoor products and bumper stickers. A softer or more refined font may suit candles, skincare, food packaging or boutique products.

Try not to use too many fonts in one design. One or two fonts is usually enough. Too many different styles can make the sticker look messy.

3. Be careful with script and decorative fonts

Script, handwritten and decorative fonts can look great, but they need to be used carefully. They are best for short words, logos or feature text rather than long sentences or important information.

If you are using a script font, check that each letter is clear and that the words are still readable at the final printed size.

4. Check the font size before printing

A font that looks fine on your computer screen may be too small once printed. This is especially important for small product labels, ingredient labels, warning labels and die-cut stickers.

As a general rule, avoid very tiny text unless the sticker is large enough for it to print clearly. For die-cut stickers, very small or detailed lettering can also make cutting more difficult – anything less than 10mm starts to get tricky to cleanly cut (and apply).

5. Convert fonts to outlines before sending artwork

When supplying artwork for sticker printing, it is best to convert your fonts to outlines or curves before sending the file. This prevents missing font issues and makes sure your text prints exactly as intended.

If you cannot convert the font yourself, you can supply the font file or send us a link to the font used.

Need help with sticker artwork and finding fonts?

A good font helps your sticker look clean, clear and professional. If you don’t know where to start simply spend 5 minutes searching font websites such as www.dafont.com or www.fontsquirrel.com and have a look to see what you like.

If you are not sure whether your font will print well, hit us up for a quote and send through your artwork so we can check it before printing – if there’s any dramas we will let you know and help you sort it!